Health, fitness, and well-being provider

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BizEx ID:BizEx1410-SL
General Location:Los Angeles, CA
Category: Other Personal Services
Gym, Physical Fitness
Years in Business:10
Under Present Owner:all
Hours of Operation:flex
Owner Hours:30 per week
Training:4 weeks @ 40 hours
Organization Type:C-Corp
Lease Expiration:n/a
Lease Options:n/a
Building Size:n/a
Reason for Sale:pursue other careers and fresh set of eyes


Asking Price:$200,000
Down Payment:Negotiable
Gross Sales:$624,312
Discretionary Cash Flow:$107,131
Inventory Included?
Min. Operating Capital:
Real Estate Available?No

2019 2020 2021
Gross Sales $ 1,850,645 $ 881,479 $ 797,485
Gross Profit $ 1,690,687 $ 783,063 $ 727,533
Disc. Earnings $ 465,698 $ 57,464 $ 174,701


The niche that they are in is several week long course for fitness and wellness seekers. The subscriber base is often more focused on longevity, health span, and sustainable practices ( physical, mental, and emotional health). This means that many of them recognize that stress and peace of mind play a bigger role in health.  Customers are predominantly women, ranging from 70-80%, and average age is around 40.   Customers can join and participate as group, join a particular after signing up solo.  The program runs 4 times in a year. 
The largest customer bases are in the US, Canada, and Australia. The price of the program is less than $75 for almost a two month long enrollment and customers tend to have discretionary income. The customer base is B2C and a portion comes from corporations. 

- 2 current owners, one acts as the CEO (30 hours per week) and the other isn't working on the business
- the owners see more possibilities with the business, but their skillset isn't aligned
- the business stopped marketing two years ago, the revenue feel as a result
- 2022 performance: 624k revenue and 107k earnings with 200k ask

For more information, visit to complete the Buyer Registration & NDA  Contact: Steve Lukes at 310.871.2909 -

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Disclaimer: The information herein is furnished by the seller; BizEx has not verified this information and makes no representation or warranty as to its accuracy, completeness, or authenticity. Future earnings may differ from past earnings. Discretionary Earnings is defined as earnings before deducting interest, taxes, depreciation, and amortization, and adding Owners salary, benefits and non recurring expenses.

Steve Lukes
M&A Advisor / Business Broker
100 Wilshire Boulevard, Suite 700
Santa Monica, CA 90401
Office: (310) 882-2200 ext 164
Direct: (310) 871-2909
Lic#: 02092334

Logos Member of the California Association of Business Brokers Member of the International Business Brokers Association Member of the M&A Source Holder of the Merger & Acquisition Master Intermediary designation, M&A Source's highest qualification Holder of the Certified Business Intermediary designation, IBBA's highest qualification Holder of the Certified M&A Professional designation from Coles College Trained by the National Association of Certified Valuators and Analysts to conduct business valuations